Zara Dramov

Zara Dramov


Zara Dramov

of The Common Knowledge

New York, NY

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The Common Knowledge

Inspired by architecture and organic forms, Zara Dramov came up with a folded, three-dimensional bag design that manages to stay minimalistic while feeling completely fresh. Last year, she launched it in two different sizes under the brand name The Common Knowledge, and now—with a little help from her PR-expert sister and business partner Dana—her editor-beloved totes and crossbodies are well on their way to becoming bone-afide (sorry, not sorry) It bags. And while we first fell in love with her designs, we really fell hard when we realized that everything in her line is made in New York.

Read our interview with Zara here.

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